FENG Qing , YE Hongfei , LIU Yongqi

(School of Arts, Xi’an University of Science & Technology, Xi’an 710054, Shanxi, China)

Abstract:  The nature and origin of the art deco of Yaozhou porcelain is explored from its artistic features. Then the necessity and feasibility for applying it to modern product design are analyzed through the case studies and the illustration of its cultural and historical characteristics. Finally, the design strategies and methods for combining the art deco of Yaozhou porcelain with the modern product design are proposed and supported with some application examples.

Key words:  porcelain; culture; art deco; product design; aesthetics